20 Sales Email Calls-to-Action that Work

I’m a devout believer in using email to set up calls. In my time consulting between startups, I spent an unusually large amount of time with my clients tweaking their email copy. The importance of email subject lines is well documented. Email subject lines are critical in order to ensure […]

Cold Email Campaign Checklist

Cold Email Campaign Checklist

Starting a cold email campaign can be a daunting challenge for anyone. Use this handy checklist to take some of the stress out of your day. Segment Your Prospect Lists Develop multiple personas & develop unique messaging with strong value propositions. If your cold email campaign target is B2B Salespeople, […]